Generative AI web platform dedicated to fostering creativity among fiber artists

Figma Link

Figma Link

Category

Category

UX Design

UX Design

Duration

Duration

4 Months

Skills

Skills

UX Design

Team size

Team size

5

Overview

Wooli: A Creative Hub for Fiber Artists

Wooli is a web app prototype designed to foster collaboration, education, and inspiration within the fiber arts community. Developed as a senior capstone project at Kennesaw State University, the team followed Goal-Directed Design (GDD) methodology to create a platform tailored to user needs.

The Problem

The fiber arts community is fragmented across outdated and inefficient platforms. Artists struggle to find a central hub for creating, learning, and sharing designs, limiting their creative growth and visibility.

The Solution

Wooli provides an all-in-one hub for fiber artists to design, manage, and share patterns while connecting with a like-minded community.


Design Process

Research and Insights

  • Problem Discovery: Existing apps focus on distributing patterns, but there’s no unified platform for community-building and design creation.

  • Key User Needs: Access to an intuitive design canvas, organized patterns, and community resources.

  • Literature Review: Considered cultural themes (e.g., weaving’s historical significance) and e-commerce integration strategies.

User Research

Conducted wireframe and usability tests to identify improvements like:

  • Highlighting important buttons.

  • Adding the ability to upload pattern instructions as PDFs.

  • Making the learning page more visually engaging.

Prototyping and Iteration

Developed low-fidelity wireframes and mapped user pathways based on personas.

Created a high-fidelity prototype incorporating feedback from usability testing, leading to refinements:

  • Added a dedicated home page for clarity.

  • Enabled AI-driven pattern generation.

  • Streamlined pattern uploads with PDF support.


Key Outcomes

  • Design Evolution: Pivoted from an art board concept to an AI generator based on user feedback.

  • Usability Improvements: Iterations led to more intuitive navigation and efficient user interactions.


This project was my senior capstone and exemplifies the skills and methodologies I developed as a student designer, combining user-centered design principles, collaboration, and problem-solving to address a real-world need in the fiber arts community.

6

User Interviews

User Interviews

GDD

Methodology

Methodology

2

Modes

Modes